This event is in the past. For this year's event, please visit
Mind the Product

Friday, 28th September 2012

The business of building great products

On Friday, September 28th 2012
at the Mermaid Conference Center in London

MindtheProduct 2012 is the first conference of its kind - bringing together product management leaders from around the world to explore the intersection of design, technology and business - the business of building great products.

Platinum Sponsors

The Guardian

Media Partner

MindtheProduct conference


Marty Cagan

Tom Hulme

Design Director, IDEO
Founder, OpenIDEO

Serial entrepreneur and investor.

Alex Rainert

Marty Cagan

Managing Partner, SVPG

Former VP of Product at eBay, AOL and Netscape.

Tom Loosemore

Tom Loosemore

Deputy Director, GDS

Building - a user centred single domain website for the UK Government.

Tom Hulme

John Earner

Entrepreneur in Residence, Accel

Former VP of Product at Playfish & GM Playfish Studios at EA.


Matthew Ogle
& Hannah Donovan

This Is My Jam

The product and design team behind This Is My Jam and

Tom Chi

Tom Chi

Experience Lead, Google X

Leading an experience team on projects from Google Glass to self-driving cars.

Charles Adler

Charles Adler

Co-founder & Creative Director, Kickstarter

Designer and entrepreneur, leading the user experience and creative teams at Kickstarter.

Tom Coates

Tom Coates

Founder, Product Club

Former Head of Product at Yahoo Brickhouse, Fire Eagle, and BBC.


Nic Newman

Nic Newman

Visiting Fellow, Reuters Institute of Journalism

Tanya Cordrey

Tanya Cordrey

Digital Development Director, Guardian

Diana Stepner

Diana Stepner

Head of Future Technologies, Pearson


Interested in sponsoring?

Download our information pack

09.00 Registration
10.00 Intro
10.15 Marty Cagan
11.00 Tom Chi
11.30 Break
12.00 Tom Hulme
12.30 John Earner
13.00 Lunch (provided)
14.30 Charles Adler
15.00 Matt & Hannah
15.30 Tom Loosemore
16.00 Break
16.30 Tom Coates
17.00 Panel - What's next for Product?
17.45 Closing remarks
18.00 After party!

Sponsored by


Conference Center

Puddle Dock,

Get directions

Where to stay

Grange St Pauls

10 Godliman Street
from £250/night

Crowne Plaza City

19 New Bridge Street
from £130/night

Mercure Bankside

71 Southwark Street
from £105/night

The team

MindTheProduct 2012 is brought to you by a team of four product managers who spend all day building start-ups, and all night building a community for other product managers.

Martin founded ProductTank, a monthly product management meet up in London, which has been running for two years and now has over 900 members in the group and gets 120+ attendees at every meetup.

Janna and Simon co-founded ProductCamp London bi-annually - a collaborative, user organized unconference based on the global

Together with Sam we got together and founded, a blog focused on product management, which we define as the intersection between design, technology and business. The blog combines our own editorial with community contributed posts.

We are a not for profit company, funded by our generous sponsors and ticket sales, and driven by a passion for great products and the people who build them.

This site was designed by Capra

One of the best ways to learn about Product Management from peers, and for product managers, designers and marketers to socialise with like-minded people.